Culture Map Breaking through the Invisible Boundaries of Global Business, The

Book, 2014, 277 pages, Professionals

With the business world becoming more globalized, the author is a guide through this subtle, sometimes treacherous terrain where people from very different backgrounds are expected to work harmoniously together. A professor at INSEAD (The Business School for the World) Meyer provides a field-tested model is for decoding how cultural differences impact international business. Through an analytical framework, practical, actionable advice for succeeding in a global world is provided.

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