Devil’s Playbook: Big Tobacco Juul and the Addiction of a New Generation, The

2021, Penguin Random House, Highschool-Adult, Lauren Etter

Journalist Lauren Etter reports the inside story behind the collision of Silican Valley (the Juul startup) and Big Tobacco. This book demonstrates the greed and deception based behind America’s public health. With both Juul and Tobacco companies focused on financial gain, the cost of human life and health showed in the rush to riches. All in all, the profit-centered mindset behind Tobacco and Juul companies started a new endemic of addiction and health crisis among a new generation.

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